Interesting quote from the 1970 interview with Lord Stokes (then new boss of BL in BMC take over):
Do you make profit selling overseas ?
Lord Stokes – "On some cars we make money overseas. On others it's very marginal. Any manufacturer makes more money on the domestic market. There is very little profit in selling- a car anywhere. In a good year the profit on a car like the Mini is only £4 to £5. You have to sell a million to make £4,000,000 or £5,000,000 profit."
Full Interview:
http://www.aronline....t=17814#p188600
1970 Daily Mirror Interview With Lord Stokes
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mab01uk
, Oct 23 2011 10:30 AM
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