Well done to the Cowley MINI Plant in Oxford and iis workforce on receiving two recent awards from German Classic Car magazines.
The new MINI: "Classic of the Future".
The latest generation of the British premium small car wins the 2014 "Golden Classic Steering Wheel" in the readers' vote by automobile magazine "Auto Bild Klassik"
Readers of the car magazine "Auto Bild Klassik" think that the latest generation of the premium small car has what it takes to become a lasting classic. They voted the new MINI "Classic of the Future" in the category of small and compact cars. This has led to the MINI being awarded the "Golden Classic Steering Wheel".
Very few cars can be said to have the kind of properties which set them clearly apart from their current competitive environment while also demonstrating classic potential at an early stage. The new MINI has a unique brand tradition, its current status as the original in the small car premium segment and also pioneering technology. Even 55 years after the launch of the classic Mini, the brand's hallmark principle of the intelligent use of space and its agile handling properties have lost none of their attraction. Authentic design, unique style and characteristic driving fun are timeless quality features which give the new MINI lasting appeal, too.
This is now the fifth year in which the "Golden Classic Steering Wheel" has been awarded. The prize is based on the results of a vote in which readers of "Auto Bild Klassik" were asked to name their favourites in a number of categories, including "Classics of the Year", "Find of the Year", "Restoration of the Year" and "Classic of the Future". So the prizewinners not only include highly coveted milestones of automobile history painstakingly saved from disrepair but also current models whose particular appeal for later generations of motorists is already obvious here and now.
The "Golden Classic Steering Wheel" is the second award of its kind the new MINI has received in the space of just a few months, having already won the "Motor Klassik" readers' vote last spring. Here the new MINI came first in the small car rating and was likewise voted "Classic of the Future".
http://www.autobild.de/klassik/news/